RTK Blog: More of the same will mean less

Well it’s that time again and to be honest I am determined to try and get TGIF out on a Friday in good time sometime soon, but pressure of work at the moment is limiting my style. Rather than write a load of tosh and waste your time and not deliver a high quality TGIF, I will today write a blog for debate

Arsenal Plc results

You probably will have seen the figures by now, if not you can see the digest here http://www.arsenal.com/assets/_files/documents/sep_11/gun__1317384612_Arsenal_Holdings_Plc_Announcem.pdf

The main talking point is the rise in Arsenal’s wage bill to 124m the fourth highest in the Premier League. If you haven’t heard my explanation of why this need fixing, go back and read last week’s TGIF. Over paying ordinary squad players is flawed, so Arsene Wenger’s egalitarian wages structure is strangling the club, and is precisely why the self sustaining model is such a strait jacket. For the likes of Arteta to have to take a wage cut to play for the Arsenal, is exactly why we shall in the future lose all of our decent players to our richer rivals. You couldn’t make it up…

The commercial income was 46m and new sponsorship deals seem to be more of the same. I am not a fan of NIKE and I am confident that we will again get hooked into the same old sameold, which will benefit Nike more than us. But it is still miles away from Man United’s 103m.  Player trading showed a loss this year which will be rectified next year by the departure of Cesc and Na$ri.

Teflon Ivan said

 “Our primary objective, as we take the Club forward, will always be success on the field. To give the Club the best opportunity to achieve this, we must drive a virtuous circle of increased revenue, increased investment in the team and a larger engaged fan base and we must do this in a way which is self-sustaining and protects the long-term future of the Club”.

Well if we do not make the top four this year Ivan, I shall personally remind you of these words. For you self sustaining model means milk the cash cow that is joe public. Poor unsuspecting fans. No more ticket rises on the way then, just costlier merchandising and food I’ve no doubt.

Ivan Gazidis came to the club and was appointed, at that time concerns were raised that he was Stan Kroenke’s man, two years on I cannot find any evidence that those fears and concerns were inappropriate, I am slowly losing confidence in Gazidis, and I feel very strongly that he cannot serve two masters. His first master must be the Football Club, not the business interests of Stan Kroenke. He will hide behind the self sustaining model as evidence of his primary priority of maintaining the club, but as Tim Payton tweeted “Bank accounts can’t keep clean sheets or score goals”

This is precisely why Ivan Gazidis is leading the club in the wrong direction, by zealously refusing to correct the wage structure, Arsenal will continue to slide until it then becomes painfully obvious that they got it wrong. Arsenal will be the most profitable, well managed club outside of the Champions League, with diminishing hopes of return until the youth mature to deliver the results. We will continue with the status quo, and continue to forge relationships with existing sponsors instead of creating a competitive marketing environment. Competition in off the field commercial activities is absolutely vital, and not putting pressure on NIKE to deliver much more, by way of cash, is just part of the American influence at the club which will ensure that Arsenal continuing emphasis will be the balance sheet first and the trophy cabinet second.

Silent Stan Speaks

OK, I have to say this This is the most disappointing utterance  to date from our “owner”

SK said

“Remember, five months ago, we were in a position to win everything. Everybody doesn’t need to panic. I have a lot of confidence Arsenal can compete, stay very competitive and hopefully win championships.

but SK Remember back then we had Fabregas and Nasri and were considered weak. We have not replaced our experienced world class players and look set to lose RvP. The future is very much downwards, with no Champions league football next year unless we buy well in January. In 10 years we, the fans will still be supporting Arsenal, our club, no matter far we fall, will he still be the owner of Arsenal after saying…

” I wouldn’t want to be involved if I thought we would struggle.”

As an “Arsenal fan” SK this is a very poor statement… Other Gooners should read this and weep…

The phrase shifting the deckchairs around on the Titanic comes to mind. If the doctrine is more of the same, then in the short term it will mean less success on the field. Hardcore Gooners will vote with their feet, and if we drop out of the top four, don’t expect full stadium attendances next season. Yet it didn’t have to be this way. The AGM should be fun at least. So in closing, watch this video which has been featured on Gunnerblog. I  am a fan of Eminem, so I enjoyed it immensely.

Stan Kroenke and Wenger

RTK rtk@arsenalinsider.com   Twitter @RTKafc_insider

 


Ok I wasn't born and bred a Gooner, but after being in the wilderness, I saw the light and beat a track for Highbury. I have been a season ticket holder for over a decade, and now a life member of the Arsenal Supporter's trust. I hate the Scum and Man U with a passion. Formerly FTK I am co-owner of Arsenalinsider and it's chief blog writer, I can be found having a rant about all things Arsenal, and believe me, you had better listen...