Monday, 21 May 2012

FTK Blog: AST report confirms Arsene has real cash to spend, but how much?

joecole

Today I am going to distract you all from the current World cup woes of the England and France squads by detailing an Arsenal item. We all too painfully aware of the financial strait jacket that has restricted any real investment in players at Arsenal. It has been the obvious reasons for our failure to progress in major competitions during the closing weeks of the season. Much has been debated as to whether Arsene has cash to spend or not. Regular readers of this blog will know that I have maintained my view  that the Danny Fiszman and the rest of the Board have been mischievous with the statements that Arsene has the cash there if he needs it. The real situation was probably, “only touch that money in an emergency Arsene, as we need it to pay off the outstanding £178 million pound loan.” I think that Arsene has been denied real spending power by his own Board ever since the departure of Thierry Henry. There were even ambiguous statements from our manager that some interpreted as indicating that Arsenal was acting as a feeder club by farming young players for future selling potential.

This target has now been achieved and Arsenal’s debt is very manageable as long as the Stadium remains at least 40% full, but more on that later. Arsenal is a very wealthy club based upon the revenues generated through broadcasting and the regular advances to the latter stages  in the Champions League. It had made some fans question “Where has all the money gone?” Well into players wages and this rather vague Stadium running costs. I would reject absolutely that someone is siphoning funds out the Emirates. Yes there are no dividends paid to the Directors, but neither do they contribute to the pot of funds available for player transfers. This has been my criticism of leading Board members who have Nero like, played their violins as Rome burned. I have also criticised Arsene Wenger for publicly letting the Board off the hook by having a very frugal transfer policy and paying large amounts to ordinary squad players. Also his rigid pre-season schedules means that overseas tours for advancing international commercial revenues will never open the pot of gold currently available to our rivals.

The Arsenal Supporters Trust have today released an exclusive report which confirms the healthy state of Arsenal’s finances. An extract reads thus

“33,000 of the 35,000 season ticket holders so far renewing. These sales mean that at least £65m of matchday revenue has already been secured for the coming season. The remaining £25m to £35m comes from the tickets that are sold on a match by match basis, cup ties played in excess of the season ticket’s 26 match allowance and the 3,000 seats allocated to away fans.  

This money received in advance of the new season forms a major part of the cash balances reported on the club’s balance sheet at the end of each financial year being 31st May. Cash at end of May 2009 was £100m and of this it is clear that much is generated from advance ticket sales and is earmarked for football costs throughout the season such as wages payments. It should not be confused as being exclusively a transfer kitty. 

These strong tickets sales, together with the news that Highbury Square project is now debt free, means that club’s financial position continues to strengthen. Let’s hope the rest of the summer sees that translate into new player acquisition and squad investment.”

The fact that season ticket sales inflate the cash balances at the end of year accounts is not a problem providing the system does not change, but even though I am not an accountant, I conclude that if the wages bill is at the same level as the season ticket renewals, then the new player transfer funds can only come from other income streams, those being the broadcasting and marketing revenues. Arsene’s excess current fighting fund came courtesy of the Adebayor and Toure transfers. When one looks at the income streams in detail on very glaring item is visible and despite repeated questioning the Club is never able to give a transparent answer. Again courtesy of the AST’s financial analysis by Nigel Phillips I can list the 2008/9 figures

Arsenal’s football income (excluding player trading) comprised four separately identified revenue streams:

 

Match day                     £100.1m (£94.6m)                      45%      (46%) of football revenue

Broadcasting                £73.2m (£68.4m)                        33%      (33%) of football revenue

Commercial                   £34.3m (£31.3m)                        16%      (15%) of football revenue

Retail                              £13.9m (£13.1m)                        6%     (6%)     of football revenue

 

Without a boost in the marketing arm of the club’s activities then our transfer will still have a low ceiling compared to the likes of Tottenham, Chelsea and Manchester United. To say that we will be able to compete with them upon the basis of the above stated revenues is optimistic at best. I would therefore urge caution to all fans.

Where does the money go? Well £104 million on wages, £20 million on loan repayment for the New Stadium, and as the AST 2008/9 annual accounts analysis points out

“Other operating costs jumped by 19% to £55.4m (£46.6m) and the lack of a breakdown in these costs which account for 25% (22%) of football income continues to disappoint. Stadium operating costs may be up to £25m, but this still leaves £30m in retail costs, team travel and training and other unidentified costs. The commercial confidentiality argument against better disclosure is not clear to me.”

 

So like the AST and other loyal fans, we have the right to ask Ivan Gazidis

“WHERE IS THE MONEY GOING?”

Why have OTHER OPERATING COSTS jumped by 19%?

What are these costs? and why is the Club being so secretive about them?

 

Until the Club is forthcoming upon these questions and satisfies its supporters than nothing is being hidden, then the confusion as to why Arsenal cannot fund any major transfers will remain a mystery. Yes Arsene will have cash to spend but only that which has been accumulated since last year’s relatively inactive year. We will never be in the market for a £25 million player, We will continue to pick up free agents such as Chamakh and Joe Cole whilst spending less than £15 million on any player. Given the excellent calibre of the new likely recruits Is this a sign of a  well run club in this current economic turmoil, or again the Board getting lucky and being bailed out by Arsene Wenger’s transfer strategy? I would argue the latter, for which in expressing these views I am sure that I will again be very unpopular…

 

FTK {jcomments on}

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Fabregas_The_King

Tony aka FTK co founded Arsenalinsider.com in November 2006. often found on the site having a rant about the topic of the day.

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  • brdgunner

    This is the best read since the end of the season.

    I believe we have a strong intelligent board, although it is clear Arsenal would not be able to progress the way we have without Arsene. I wouldn’t like to speculate as to where these missing funds go.

    I am very pleased with how we are run and expect our success to grow and in time our prudency to pay off.

    COME ON THE GUNNERS

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  • Arse&Nose

    could these costs be linked to policing on match days, the payments to TFL etc??

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  • Muppet

    The problem comes when there is over expectation. For some reason, there is a section of arsenal fans who believe that driector’s statements about Arsene having money to spend is evidence that we should be winning trophies. Whether Fizman was pulling a fast one is irrelevant. The reality is that we have stadium debts and obligations have to be met. If it is poor PR, then it is nothing more than that. It is not lies, it is nothing sinister. The doomer clan will jump up and down and make a lot of noise, but frankly, the goal posts have moved. If there were statements saying that we would be competitive in the transfer marker a few years ago, I cannot see how anybody would believe any statement that are able to compete head on with Chelsea or Manchester City. I fail also to see how anybody could make such a statement. In any case, who are these mythical £30 million pound players who bring success ? The Fizman comment is grasping at straws. It is not the acquisition of one or two £15 million to £30 million playyers that will achieve domination, it is the acquisition of 20 to 25 of those players, which is what Manchester City and Chelsea are trying to do. Frankly the doomers are pissing in the wind.

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  • Fabregas_The_King

    [quote name=brdgunner]

    I am very pleased with how we are run and expect our success to grow and in time our prudency to pay off.

    COME ON THE GUNNERS[/quote]
    Amen brother!!!

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  • Fabregas_The_King

    Arse&Nose

    I believe that those costs are included in the stadium running costs of around £25 million.

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  • ahmad form syria

    Last night AW was on Al Jazeera sports and they asked him about ZZ he said that it is so hard for a team to lose player like him the same with cesc he is not important only on the pitch but also in the dressing room you can not lose a player like that. so what do you think ? are we going to lose him or not >

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  • dan

    So basically what you are saying is we are going to win fuck all again,cesc be on your way son.

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  • Fabregas_The_King

    @Muppet

    you are entitled to your views which remain valid when seen through rose tinted glasses.
    Your point about it being poor PR is precisely the point. So why state that we will be able to compete with manU and Chelsea? Without the true facts, what fall back position is there for fans?

    If you cannot see one or two £15-30 million players making a difference, then I have to disagree with you.

    A decent goalkeeper, and centre back in addition to the prospective transfer of Joe Cole and Chamakh on a free, will mean that we can be realistic challengers for the League.

    At no stage have I implied that there is anything sinister going on, merely expressed frustration at the lack of transparency.

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  • Fabregas_The_King

    Ahmad…

    It is my belief that Cesc will stay for ONLY one more season.

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  • Fabregas_The_King

    @Dan

    No not at all, we will be real contenders this season providing we can make the right defensive buys. The choice of Keeper will be crucial

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  • Waz

    I think the point about ‘right defensive buys’ is crucial.

    What is the concensus (real life not football manager)? The Lorient chap is left footed, is he back-up or first team bound?

    What other realistic options are there? Will AW sign little and claim the whole blocking development thing?

    In terms of how we conceded goals last season, was their any trend or obvious weakness that AW will be looking to address by way of particular player attributes?

    If money is there and AW has said he doesn’t but WC players due to inflation then why weren’t our targets sorted earlier?

    Does anyone expect a new keeper?

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  • 26may1989

    In the context of a major global recession and a growing financial crisis in European football, Arsenal’s finances are, in the AST’s words, “the envy of all”. The club needs to continue the good work, and there are issues (esp controlling costs), but the reality is the capital investment in the new stadium has been well managed, with the property stuff no longer a drag on the club. But I agree, it has undermined what’s been happening on the pitch.

    But we can now see the likes of Liverpool and even United having to take much more care with money than they did in the past. The money-bags clubs (Chavs and City) would carry on spending their way to success but UEFA’s new regime will help a lot in rewarding the likes of Arsenal, who are sensible and careful rather than dependent on regular bail-outs. (On present figures, Arsenal is the only top club that would meet UEFA’s criteria on the basis of revenue and expenditure.) We can already see Chelsea responding to that pressure, with the refusal to keep the likes of Joe Cole and Ballack on the books. We, on the other hand, are now well-placed to accommodate Cole, since our wage bill (while high in absolute terms) is still close to 50% of revenue, lower as a proportion of revenue than all of our rivals.

    It is right to continue to press the club for explanations, but I don’t agree that we will struggle financially against Spurs, United and Chelsea – the only English club I can see consistently outspending us over the next couple of seasons is City, but they won’t be able to keep it up if they want to qualify for European competition due to the new UEFA regs.

    The real question for me is will we spend our money effectively in the next few seasons, and convert the good work on and off the pitch into trophies? The spending this summer is especially important – as we all know, we need to buy several quality defensive players to enable the team to push on from a disappointing third place finish.

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  • gunner17

    these operating costs all sound a bit mysterious…

    i wonder if they are non-wage payments to players that need to be funnelled through tax avoidance loopholes via trusts and offshore companies and such.

    i heard arsenal were doing that sort of thing at higbury to keep up with the big spending clubs.

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  • gunner17

    sadly it still sounds very much like we have to pinch the pennies and haggle over trifling sums of money when negotiating deals.

    i’m not saying we should be splashing £30m on one player, i really don”t think that. £10m is plenty to pay in transfer fees. but we shouldn’t be jeopardising deals for players we want and need because we only want to pay £8.3m and the selling club want £10m. if we really want the player, we should be able to slap that extra money on the table and get the deal done.

    big clubs don’t haggle over a few hundred thousand pounds here and there when it comes to buying a player they really need. they just get the deal done.

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  • clockendrider

    FTK,
    You state that “The Arsenal Supporters Trust have today released an exclusive report…”. Having visited the website, I can only find their analysis of the November 2009 interim accounts which were released in Feb/march. Can you provide the link to the statement they released today please?

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  • gunner17

    big clubs should expect to be overcharged for players, and they should be relaxed about it and accept it. big clubs should accept being overcharged by a million or so. if they are truly big clubs, they should easily be able to afford it.

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  • Common Sense

    I just want to bring up a point regarding player purchses and sales. From what I have been told it is common proctise for clubs to pay a deposit for a player and then take a loan for the outstanding amount.

    So, if i am correct then any fee for selling a playing will firstly be used to pay off any outstanding loan and the rest will be the club’s to do with as they please.

    If I am correct and this practise is currently in place then the question becomes are Arsenal an attrictive investment for banks? Are Arsenal willing to take these ‘loans’ in order to secure players?

    Any thoughts?

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  • gunner17

    how is it that financial midget clubs like spurs and liverpool can afford sizeable transfer fees (they regularly spend £15-20m for players) ???

    i don’t get it. where do they get their money from? if they’re getting that sort of money surely we must be getting much much more?

    we really need some heavyweight sponsorship after the emirates deal expires.

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  • gunner17

    is it the international tours in pre-season? it is because manU and chelsea and liverpool and spurs are busy whoring themselves to america and china every summer that they are generating big stacks of cash that we are not seeing any of?

    do people in america and china actually give a shit about the premier league?

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  • 26may1989

    [quote name=Waz]What is the concensus (real life not football manager)? The Lorient chap is left footed, is he back-up or first team bound?[/quote]
    My guess, given his age, is more than back-up, he’d be expected to compete for a first team slot.

    [quote name=Waz]What other realistic options are there?[/quote]
    I really hope AW will make serious signings at GK and CB. There are signs he sees the need (eg, Hill-Wood confirmed we bid for Schwarzer and Koscielny’s club and agent have confirmed there are real negotiations there), but who knows what will happen ultimately? My ideal summer signings are Gary Cahill, Giorgio Chiellini and Hugo Lloris. Not sure that counts as realistic though.

    [quote name=Waz]In terms of how we conceded goals last season, was their any trend or obvious weakness that AW will be looking to address by way of particular player attributes?[/quote]
    Where to start? It was upsetting to see how many soft goals we conceded last year – partly it was the personnel available, but there were too many occasions when it was just a lack of positional discipline in players who should know better. And then there were the unforced errors in goal.

    [quote name=Waz]Does anyone expect a new keeper?[/quote]
    Yes! I’ll be angry if we don’t have a new first choice keeper – Almunia is a good guy and has improved a lot, but is just not good enough to be our first choice pick and never will be. I would say most PL teams have better first choice GKs than us, which is ridiculous for a side challenging for the title. (Not a popular view, but I think our back-up keepers are fine, when compared with back-up keepers at other clubs – Hilario anyone??)

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  • 26may1989
  • gunner17

    if that’s common practice then that sounds a bit scary to me. i imagine loans for buying players would come at quite a high interest rate due to risk of injury or whatever. surely arsenal don’t need to do this? surely this is more of a portsmouth type activity?

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  • clockendrider

    Thanks. For your guide though, this was posted on 14th April so is already 2 months out of date. The next piece of financial news worth reading won’t be out until Sept/Oct when the full season accounts are out.

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  • Berg10

    If Gallas and Silvestre have left along with Phil and Sol seemingly very eager to join Celtic then we need a couple of CB’s to partner TV and JD, another keeper would also be welcome but I’m not so sure AW will add too many new players as he feels multiple changes disrupts harmony, he has a point.

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  • Sleepinggiant

    No no no no no no. Please. Stop allowing the club to hide behind balance sheets.

    Each of these clubs mentioned has its own debts, expenditure costs etc, and with the very very very arguable exception of UTD, has a pittance of the income that we have. Credit to you, and you have alluded to it, our lack of spending is a CHOICE. It is a policy. There were numerous quotes during the year about cash, the most telling was (by PHW I think), that we simply don’t think it ‘proper’ to spend board members money on players. It is worse than crap for you to say, even in a qualified way, that we can’t expect to compete with the above. Every penny spent on Drogba, Rooney Torres Modric and every other top player in the league has, within the parameters we judge Arsenal by, been money these clubs cannot afford. Dont spin it for the board. Tell the truth which is this:-

    BAR MAN CITY, ARSENAL ARE THE RICHEST CLUB IN THE WORLD. GIVEN THEIR INCOME, THEIR DEBTS ARE PALTRY. THEY MAKE SO MUCH MONEY, THEY CAN ALMOST COMPETE WITH BOTTOMLESS PIT CLUBS, EVEN ON A SELF_SUSTAINABILITY MODEL THAT IS 100 YEARS OUT OF DATE. IN ORDER TO BEAT US, OTHER CLUBS, (WHETHER SENSIBLY OR NOT – THAT IS UP TO THEIR OWNERS) SPEND FORTUNES OF THEIR OWNERS MONEY. THE BIG JOKE ABOUT THAT IS THAT OUR BOARD ARE RICHER THAN ALL OF THEM, CITY EXCEPTED, INCLUDING CHELSEA’S. THEY MUST REALISE THAT, IN ORDER TO COMPETE, SELF-SUSTAINABILITY MUST BE FLEXIBLE. GIVEN THAT WE ARE, AS A BUSINESS, THE RICHEST CLUB OF ALL, THEY WOULD HAVE TO DIP INTO THEIR POCKETS TO ONLY A VERY SMALL EXTENT TO SUPPLEMENT THE INCOMING FORTUNES TO PUT US BACK TO THE TOP.

    Enough is enough. Contray to all the ‘look at Leeds’ doomsayers, the only way we will hit a financial crisis is by falling out of the champions league. The only way that will happen is by the lack of ambition that will allow Chilleini or Oezil to go to a small, cash-strpped club like Chelsea while we sign Chamakh/Koscielny,

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  • dan

    c;mon you know as well as i do we won’t be winning nothing again.

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  • Common Sense

    I am fairly sure that this is a wide spread practice and the risk of injury is cover by player insurance. The main business benifit is that a club can keep their liquid assests(cash) available to them. If a player has a career ending injury or has a large spell out due to injury then the insurance will cover the remainder of the loan.

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  • Johnathlon

    54 days until the season opener at Liverpool. Between now and then we need a goalkeeper and depending on the oldies, two defenders. If Cesc goes we will need a creative midfielder too. We have been here before, and if we look back on what has gone before then we should not expect more than one player to join us. I feel that will be a defender in the 8 to 10 million pound bracket. Everything else will remain the same.

    This may seem a negative outlook but based on the past summer transfer windows that is the most likely outcome.

    I think that Arsenal football club is run in a very sensible business fashion. That is in my opinion where the choice is made. I truly believe that the aim of Arsenal football clubs board in the long run is first and foremost to make a profit. That means finishing in the champions league places each year and playing good football to fill the stadium. Winning titles would mean risky investment in players and wages. This is not the Arsenal way. Winning is no longer the goal.

    I don’t think we will win anything this year but I expect us to finish fourth. The board will be happy, we will continue our journey towards profit and the fans will see some nice football, but not have anything to celebrate.

    There is however a fly that could land in the business ointment. If Manchester City or Spurs make some tidy looking acquisitions it will change the likelihood of finishing forth and force at least a little risk to be taken.

    Who knows, we could be lucky and win something but if you need luck you don’t deserve it and if you deserve it… well that is just a big bonus.

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  • alf15

    Great blog! We are a pretty run ship! Did anyone see the survey on arsenal.com. Its very interesting, go check it out! Hopefully Wenger and Ivan read them and make the right changes and additions to squad/club!

    Is anyone else worried that we are only linked/likey to sign 1 defender? We need a minimum of 2! Because going into next season with Vermaelen Djouru and Koscielny is just insane!!

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  • 26may1989

    [quote name=Sleepinggiant]Enough is enough. Contray to all the ‘look at Leeds’ doomsayers, the only way we will hit a financial crisis is by falling out of the champions league.[/quote]
    No surprise here, but I disagree with almost everything in your post. But I was interested to see you say you want Arsenal to fail to qualify for the Champions’ League. Not many Arsenal fans will back you up on that one.

    What’s so hard about accepting that football clubs (like everyone else) should live within their means? One of the reasons the UK economy is in such a mess now is precisely the sort of live now, pay later attitude so many people, banks, companies and politicians had. I might not agree with every board decision of the last few years, but when I see Liverpool sinking in the mire (as well as the problems of former-CL clubs like Newcastle and Leeds), I am very pleased that a more conservative approach has been taken at my club.

    You may not like it but building a new stadium had huge risks in it, risks that could have taken the club down. It was right therefore to be careful. The fact it was achieved while still qualifying for CL football and even challenging for the title a couple of times (2008 and 2010), underlines the real achievement of 2005-2010. And over the next few years, finances will fall away as a problem for us, while becoming more of a problem for others. Let’s just hope our increasing financial muscle is used to good effect.

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  • 26may1989

    [quote name=alf15]Is anyone else worried that we are only linked/likey to sign 1 defender? We need a minimum of 2! Because going into next season with Vermaelen Djouru and Koscielny is just insane!![/quote]
    Yes, I am worried we won’t make all the signings we should. I strongly believe we should be bringing in two CBs and a GK, all of whom should be experienced players, ready to go now.

    It’s only rumours but we are being linked with two Ajax defenders: Gregory van der Wiel and Jan Vertonghen. Maybe something will come of those.

    And we would get some back-up from potential promotions from the reserves, i.e. Ayling, Bartley or Nordtveit. But good as those three (and others) might be, I really believe we need to sign established players.

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  • gunner17

    thanks for this…interesting stuff…though you can begin to see how clubs could overextend themselves if this is really as widespread as you say.

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  • USMartin

    Excellent Piece FTK.

    ONe point on the marketing issue – marketing will be helped by winning more whether that’s the way it ought to be or not. That might be the biggest single mistake of the entire 1998-2005 run of success. We simply didn’t build on the success on the pitch in the marketing office.

    Here in America, Thierry Henry had achieved some celebrity as a player and for his relationship with NBA All-Star Tony Parker. Freddie Ljungberg as featured in a building-sized poster in Times Square in New York, and Arsenal were celebrated as one of the World’s great clubs clubs on the pitch.

    Shouls Arsenal have come to America? Maybe. But the real point is that the current Arsenal is much less marketable and the lack of silverware only makes it even less so. We have a wonderful history but internationally it is anonymous relative to teams with history only at this point like Liverpool or Juve or Real Madrid.

    And our current perforamnce on the pitch leaves us well behind the likes of Chelsea and United and Barcelona.

    Our Board needs to understand that maximizing profit may benefit them persoanlly but only hurts the club going forward and that if the club’s success on the pitch truly means anything to them they have to stop acting like BP making 5 BILLION dollars in the first QUARTER of the year but avoiding spending less than one percent of that money to prevent the blowout in the Gulf.

    My point isn’t to slag BP here, but to point out that maximizing profit at the expense of doing business the right way can come back to haunt you far far more than making a smaller profit but investing more in the team.

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  • USMartin

    I also wonder if those additional operating costs aren’t related to Highbury Square as reports indicated we were w=struggling to meet the loan repayment due in 2010 because if the housing market and specifically because one block purchaser of flats reportedly backed out and there were rumors that the Board had to replace the money from that.

    That would explain the secrecy certainly and since the Board all but ignored the fact that they borrowed 100 million GBP to re-develop Highbury in public statements about spending even prior to this rumored set of events would more than make sense.

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  • Sleepinggiant

    Replying to 26may 1989

    Hold your horses…Ive never said I want Arsenal to fail to qualify for the Champions League – I havent even implied it!! Apologies if there are crossed wires, but that it the one thing we cannot ever ever afford. What I’m saying is, if we do continue shun ambition, it is an absolute inevitability that we will eventually fail.

    As to your general point, if you take it in isolation, there is nothing wrong with self sustainability. Its what has allowed some little cornershops to survive with a Giant like Tesco’s around the corner. But thats just the point. The Arsenal I know are not the cornershop. They are the giant.

    And you have touched on the key to all of this. We WERE cash strapped. We DIDNT have money. But thats like saying that Bill Gates was once a poor student. Thats history. As an Arsenal fan, it is, at some subliminal level, ‘nice’ to know we are well run. But you know what? It doesnt matter. What matters is winning. And not just winning, an excitement and expectancy of winnining.

    Can I remind you we are now expected to finish behind…CHELSEA!! ever year. A joke club for over 100 yers who got rich quick. Well we are now richer, How, as an Arsenal fan can you stomach our club to be considered by every judge, to be a lesser club than them. We have a better manager, club,stadium, history, young players and more money…we pay more for tickets for the pleasure of watching..so how, how how can you consider finishing anything other than 20 points ahead of them a success?
    As I have said before, this sleeping giant needs to wake, and it is good fans like youself who must rouse it. WE simply must not accept this torpor…its like lauding Doug Ellis for his work at Villa…ask the fans what they thought of his ‘prudent’ approach

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  • USMartin

    [quote name=Muppet]The problem comes when there is over expectation. For some reason, there is a section of arsenal fans who believe that driector’s statements about Arsene having money to spend is evidence that we should be winning trophies. [/quote]
    Actually given that we spent ONLY about 6 million a year from 1998-2005 and won the League three times and finished top-two every year, won the FA Cup fourtimes and reached the final five times and the Double twice – and there was that UNBEATEN League season. And given that we did that on 6 million a year there is no reason not to expect a bit better if we actually spent some of this money now

    [quote name=Muppet]Whether Fizman was pulling a fast one is irrelevant.[/quote]
    Irrelevant? Beg to differ. If the Board misled us about the finances and its plans for the use of those finances that is hardly irrelevant. Its absolutely relveant and we deserve better from a Board TRUSTED HISTORICALLY almost unanimously to put the club’s best interest ahead of their personal financial interests. Its absolutely relevant.

    [quote name=Muppet] The reality is that we have stadium debts and obligations have to be met. If it is poor PR, then it is nothing more than that. It is not lies, it is nothing sinister. [/quote]
    Nothing sinister? Than why not just tell us the truth? Would seem easy to do that if you are correct. Yet they tell us only what they want or legally have to. Could it be that if they told us the truth now it would confirm they were misleading or deceiving us previously?

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  • Not-over-the-hill

    Interesting, but AST are missing the obvious, if I may be so bold.
    Directors’ Report 2008/2009 Accounts.
    Principal (not principle) activity of the Group is that of a professional football club and the related commercial activities. The Group is also engaged in a number of property developments associated with its relocation to Emirates Stadium.
    AST are somewhat naive is ignoring the impact of the second sentence of the activities. This has put Arsenal FC on the backburner for Arsenal Holdings. Has the AST person looked at the other companies involved in Arsenal Holdings? Again ignorance is shown between salaries paid to players, employers national insurance and pension topups. Players never see, know or care about the last two. To analyse a company report, can you please do it properly?

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  • 26may1989

    OK, we agree on quite a lot (including that Chelsea are, without the Russian cash, a pretentious, shitty small-to-medium sized club), but you create a false dichotomy: it isn’t a choice between (a) being small and sustainable and (b) being big and running stupid risks. Tesco have become dominant in part by making sure they aren’t over-extended and making sure they are sustainable. That’s what I want for Arsenal.

    My point isn’t that football clubs should always avoid gambles. It’s that they need to manage their risks. And while we’re investing in a mammoth project like the new stadium, which is intended to set us up for decades and revolutionise our revenues, we needed to reduce the risks in other areas, i.e. how much we spend on players. It’s a coincidence that our risks on the stadium are reducing in a time of serious economic decline, but that context does underline the sense of managing the expenditure risks carefully. Put simply, if Wenger had done what so many were telling him to do over the last few years, we would be royally screwed now.

    You’re right to say we should be ambitious, and we certainly shouldn’t view the Chavs as being anything they are not, but my ambition for the Arse is long-term: I would sacrifice trophies over the last few years in exchange for the club being able to compete with the best, financially and therefore on the pitch, for many years. This is a process, that obviously takes time to realise. The ambition is to see the club not just be successful in the Wenger years, only to slip back when he retires, but to put us in the top European bracket permanently – that is what this sustainable change is all about.

    So, you may think me less ambitious than you are, but I would disagree: in the end, I am willing to accept less success now in exchange for greater levels of success over a longer period of time!

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  • alf15

    Koscielny deal will be made by the end of the week.

    Francis Coquelin has also been offically sent on loan to FC Lorient. http://www.fclweb.fr/forum/viewtopic.php?pid=215298#p215298

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  • Fabregas_The_King

    Sorry Clockendrider it was an Update exclusive to Arsenal Supporters Trust members.

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  • Fabregas_The_King

    Arsenal Supporters Trust

    Update 36, 21 June 2010

    [i]Exclusive: Season ticket and club level sales update and what it means for Arsenal
    As the AST’s financial analysis conducted by Nigel Phillips sets out, the club’s move to the Emirates was driven by the desire to increase matchday revenues from both increased capacity and more provision of premium priced and corporate seats in a club level environment.

    To date this has strategy has been a success with general admission season tickets and club level being sold out every season. Arsenal plan on earning between £90m to £100m each season from ticket revenues which at 45% of total club football income is well above the Premier League average of c30%. Club level, including the 150 executive boxes, is responsible for 35% of all matchday revenues.

    AST understands from Highbury House that sales of both season ticket renewals and club level have been strong with almost all ticket availability taken up. At club level, all sales have been achieved from within the club level season ticket waiting list. This waiting list has experienced growth since the spring, as a result of the Club devoting resources to strengthening marketing and communications activities around ticket sales. The club level facilities have also been refitted for this season.

    The churn in general admission season tickets is low at less than 5% with 33,000 of the 35,000 season ticket holders so far renewing. These sales mean that at least £65m of matchday revenue has already been secured for the coming season. The remaining £25m to £35m comes from the tickets that are sold on a match by match basis, cup ties played in excess of the season ticket’s 26 match allowance and the 3,000 seats allocated to away fans.
    “Continued……”

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  • Fabregas_The_King

    This money received in advance of the new season forms a major part of the cash balances reported on the club’s balance sheet at the end of each financial year being 31st May. Cash at end of May 2009 was £100m and of this it is clear that much is generated from advance ticket sales and is earmarked for football costs throughout the season such as wages payments. It should not be confused as being exclusively a transfer kitty.

    These strong tickets sales, together with the news that Highbury Square project is now debt free, means that club’s financial position continues to strengthen. Let’s hope the rest of the summer sees that translate into new player acquisition and squad investment. [/i] Statement ends…”

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  • Fabregas_The_King

    So next time JOIN the ARSENAL SUPPORTERS TRUST at
    http://www.arsenaltrust.org/join.php

    and I won’t have to do this!!!

    :D

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  • Fabregas_The_King

    SSSSSSSSSSSSSSSSSSSHHHHH!!!!

    no way shurely…? :oops:

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  • Fabregas_The_King

    I am totally confused

    a player costs £10 million,
    you pay £1 million and then loan £9 million paying £720,000 interest per annum…

    Selling that player will only be lucrative if the new buyer buys the player at more than £10 million, then of course subtract the interest payments and you are left with…

    OOOh my head hurts!!!

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  • Fabregas_The_King

    Thanks alf15

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  • Puzzled

    LeBoss, Hey Rob why can’t I post under my long term name John in Norfolk? The website keeps telling me the name is already in use. Neither can I log into Arsenalinsider for the same reason.

    You have my email address please let me know what’s wrong.

    John in Norfolk

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  • Fabregas_The_King

    We will finish second or first!!!

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  • Fabregas_The_King

    Thanks USMartin,

    Interesting point about Highbury Square, but I don’t see how the auditors would allow that being hidden as other costs…

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  • John in Norfolk

    LeBoss, Sorry Rob, just found a junk email which answers the previous question.

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  • John in Norfolk

    alf15,

    The only mention of Koscielny is that he will return for training as normal, no mention of any transfer deal.

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  • LeBoss

    Cool glad you got it sorted…. :-)

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  • Jonas

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  • alf15

    Yeah that link has nothing about Koscielny, but I heard a rumour that the deal is done, all bare a medical which is to be done during the week. We shall wait and see :)

    Looking forward to see if he can have the same impact Vermaelen did!

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  • alf15

    I like that!! Cant wait to get my hands on 1!

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  • db10

    Double negative. Glory will be ours.

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  • db10

    There is nothing wrong with having 2 left footed Centre backs. It is completely normal to have two right footed centre backs so there is no reason why two left footed ones would be a problem.

    I think Brazil have shown that with 2 defensive midfielders they can be very solid and still score goals. I think if another midfielder was added to play alongside Song (who is more defensive than Diaby) we would not concede as many goals. I know we tried to copy barca’s formation but they press the ball high up the pitch with such commitment that Arsenal weren’t able to match so I wouldn’t mind going back to having 2 defensive minded midfielders in front of the back 4 and Cesc playing off the striker.

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  • Bruce St.Croix

    I Agree.

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  • Muppet

    Hi,

    I am not saying that being lied to is irrelevant. I am saying that what is relevant is that we have obligations, and competitors with more resources that we have. I agree with your point exactly, that we have competed pretty well in the past on meagre expenditure. We were winning trophies. However, in the last 5 years, the goal posts have moved. It is an inescapable fact. We have been outspent by Chelsea. FTK wants to believe, as do a couple of people on Le Grove, that spending just £30 million will make a difference. Maybe. But I am sceptical. I am not looking through rose tinted spectacles either. I am making the point that is brilliant as Wenger has been at assembling a squad on limited resources, we cannot rely on his genius forever. If those that are saying that we just need to spend a bit more correct, then we will seen in the coming season. My feeling is that we are still excluded signing the absolute top marquee players because we are not a financial proposition for them. Torres, Lucio, Messi, Kaka are examples of players who we have never been linked with. As soon as the player’s price goes over an acceptable figure, we pull out of the competition. There are approximately 5 clubs at the top of the financial league – Barca, Real, Man U, Chavs and northern chavs. We are not in that list, therefore I don’t see how having a go at the club, Wenger, or the directors is fair. And I don’t see where rose tinted spectacles come into it. Reality would be a better word.

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  • Waterfordgooner

    FTK,

    Enjoyable read , while i think we will never spend the huge amounts that Man City , Chelsea and in the past Man utd we should really be competing with the rest, we can afford it.Our biggest problem is that as you stated we are paying way too much to average players who dont seem to have any heart and are in a comfort zone and dont think they need to up their effort for the club , Arsene needs to shake these PLAYERS up we all know who they are.I really hope he does that by bringing in a few better quality players and getting rid of some of our deadwood

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  • sleepinggiant

    I dont think we actually disagree on anything except for one issue – what really constitutes a gamble for a club like Arsenal. We know Arsenal took a big risk with the stadium, but, assuming we continue to qualify for champions league football, this is now more than manageable. It is dangerous to keep thinking about tomorrow – at some stage, the nettle must be grasped and someone at the club has to say “ok, tomorrow is here”. I think the core issue is that many, possibly your good self, think that, somehow, we will be rewarded for our good housekeeping, and the big spenders will be reined in by reality and suffer the same type of restrictions that were forced on us during the stadium build. I dont believe that will happen – if Manure or Chavski hit the buffers, their profiles, which they have built up by overspending, will be such that someone else, bigger, will buy them, or they will somehow be rescued by the league. My take on it is we can’t wait for that to happen anyway – we might not be in a position to take advantage it we dont push on ourselves. For me, the time to act is now – and, by the way, I’m not screaming for Messi and Ronaldo. I just think that, given what I’e said in my last comments, and the acknowledged wealth of the club, it should not be considered extravagent or ‘a gamble’ for us to buy say, three £20million players to boost our competitiveness while we work out if any of our youngsters are actually any good. And by the way, I dont actually want them to throw the money away, but if we cant get, for example,Ozil or Benzema for the usual fifty pence, then just pay the proper price instead of buying cheaper second raters!

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  • Mexican Gunner

    The collar of the left is different of the right pic.

    Hope is the shirt of the left.

    Imagine that beautiful shirt without that fugly sponsor.

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  • 26may1989

    I think we do disagree about some details but we’re agreed on your main point, even if the emphasis is different: tomorrow is here. We are now emerging from the heavier burden of debt and should feel ready to take on those who’ve been more active in the market than us over the last few years. The weak pound and likely increases in UK tax rates will be a problem for competing with Barca, Real, Inter, Bayern etc, but we should start to see real progress against our English rivals.

    Were it not for the coming Platini rule changes, I would be more likely to agree that our good housekeeping would continue to count for little, but the rules are coming round our way, and we are already built to take advantage of it. Those rule changes represent a real problem for City in particular – we’ll have to see if the Abu Dhabi owners can find a clever way around the new rules (like injecting the same funding under the guise of a sponsorship deal), but if they can’t find that route, they face the possibility of helping City buy their way to the PL title only to see them rejected from European competition. Hardly the way to build a superclub.

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  • JP

    So basically the excuse for not spending now is that this £65m(?) of cash that is in effect advanced season ticket sales is needed to cash flow the business for the rest of the season? Just one problem with that and that is that last season the Club’s turnover was £316m & seeing as a football club derives the vast majority of it’s revenues in cash would mean that over £250m was coming in throughout the remainder of the season.

    For sure the club would need to have a stringent cash flow policy and budget but I think that implying that in effect 65m is blocked is unrealistic. & that is before any kind of credit line facilities are considered or the fact that most clubs when they transfer between each other basically factor term payments into the cost and allow each other to pay off over time (maybe with the security of an LC arrangement with the buyers bank). Look at the accounts to see that this is indeed how Arsenal both buy and sell players, wholly cash transfer transactions being a rarity.

    Arsenal’s balance sheet has grown by over £100m since 2004 and during this time the club has spent net nothing in transfer market. This is I suggest the reason for the relative decline during the past 5 years. The club is making £35m+ after interest and tax and the majority of this is being added to an ever increasing cash mountain.

    Just what is this stockpiling of cash going to be eventually used for is a key question? Of course it could well be that we pay off the bond loans even earlier than expected or else there maybe more sinister intentions. What I do know is that this cash could have been and should still be used to make ourselves a more competitive outfit. We are afterall in the business of being a football team aren’t we and not some kind of investment portfolio?

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  • USMartin

    I agree but I’m not a big investor looking to protect my share value(which would be the most obvious reason to if the rumours are true to cover the lost revenue from the remoured sale of flats falling through.

    My point is that while it may be of questionable legality as you seem to be suggesting creative accounting goes on often to protect a company’s value. Is that what’s happened here? I don’t know. I just know you are spot-on in stating the Board should be more transparent about its plans for Arsenal with the supporters. What you are saying may be unpopular but I agree fully with you on it.

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  • silencer

    your exclusive on j.cole has backfired would you care to come out and say a few words on this matter?????????????

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  • Common Sense

    The amount for the deposit is around 50% depending on the agreement with the bank.

    This is where we see that English football is a business. When buying a player for £10Mill a club will take into account the success and therefore revenue that player can generate and also the increase in merchandise sales.
    I refer you to David Beckham moving to Real Madrid. The General opinion is that Real made a profit on Becks from shirt sales alone.

    The Mathematics from this point on get crazy so I am not going to bother with them.

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  • USMartin

    The problem is that the new stadium is NOT the issue. The Highbury Re-development was and remains the issue.

    We owed 260 million 80 million by 2010 and had we sold Highbury in 2006 would have 40-80 million of that money to pay back.

    When the Board decided to re-develop in stead of selling Highbury we owed 370 million 180 million of it by 2010 and had no additional revenue to pay off the stadium loan at that point.

    Now given that our Board PROUDLY refuse to invest their own money in Arsenal projects especially the football team where do you think the money cam from to pay the stadium and in 2005 and 2006 and possibly beyond? Any Guesses? Anyone?

    That’s right – it is all but certain it came from the same funds as the manager’s budget evnm the manager’s budget itself as the Board still needed to pay off the stadium loan and couldn’t count on the funds from selling Highbury as originally planned.

    It’s also clear now that concern about the debt limited any spending of even remaining funds available to the manager. Ivan Gazidis all but said as much.

    We basically are paying a mortgage annually on the new stadium – the suggestions that we have to be careful now given just how much more we are making each year are just incorrect. Even after an annual 20 million pound payment on the loan principle and interest we are making 30 million pounds and since we aren’t spending ANY of that we now have over 100 million banked away and maybe as much as 150 million.

    That’s being careful in the way BP is careful not spend to 500,000 to prevent an enviromental and economic catastrophe even as they make 5 BILLION in three months.

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  • digger

    “Other operating costs”= “wages” paid to the directors!!

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  • heffy

    there’s a swiss blog that details arsenal’s revenues and expenditures and possible avenues in pre-season in terms of spending and such. it’s rather detailed and very good in my opinion. i cannot remember the name of the blog, but i have it saved at my home computer. if anyone here knows of it, do share. it’s something i feel all gooners should read as its no bullshit like most blogs.

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