Arsenal have released the Gunners’ new away kit for the 2023/24 season. So, Arsenal Insider has now ranked Adidas’ recent change strips for the Emirates Stadium natives.
Adidas has created a bold jersey for the new Arsenal 23/24 season away kit after designing a neon yellow strip. It further boasts fluid black lines as the German sportswear manufacturer took inspiration from a map of Islington. While Arsenal view it as celebrating the club’s roots.
The Gunners claim the kit represents the journeys the north London outfit’s fanbase makes out of Islington for away games. It also features HEAT.RDY technology to optimise cooling for players. But a non-pro replica version just has Adidas’ AEROREADY sweat-wicking material.
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Adidas launch the new Arsenal 23/24 season away kit
Adidas has made the new Arsenal 23/24 season away kit from 100% recycled materials. The shirt will also make its debut during the Gunners’ pre-season tour of the USA. Mikel Arteta’s players will don the neon yellow shirt against the MLS All-Stars in Washington DC on July 19.
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Fans can buy the Emirates Stadium natives’ striking jersey, should they wish, from its launch on July 18. The short-sleeved adult’s version of the non-pro replica jersey costs £80 or £110 for an authentic shirt. While a junior’s version is £55 or £60 for the blue goalkeeper’s jersey.
But where does the new Arsenal 23/24 season kit rank in Adidas’ recent away strips for the Gunners? The German brand rekindled an iconic relationship with the north London side in 2019. It also extended the contract, originally worth £60m annually, until 2030 back in 2022.
5) Arsenal’s new 23/24 season away kit by Adidas
Since Adidas started designing Arsenal’s new away kit again for the 2019/20 season, its strip for the 23/24 term is its worse by a considerable distance. The German brand has by far and away missed the mark with the neon-yellow jersey splattered with little black dots and lines.
Its use of light blue accents for Arsenal’s badge, Adidas’ logo and the Gunners’ sponsors just makes the design worse. While the blue touches also continue along the collar and sleeves, adding another garish aspect to an already terrible design that fans will want to forget soon.
Arsenal noted when releasing their new 23/24 season away kit from Adidas that it features ‘a fresh, shock-yellow base colour’. But it shocked in the wrong way and rival fans will surely mock Arteta’s players should they endure any disappointment whilst wearing this awful kit.
4) Arsenal’s 20/21 season away kit by Adidas
Adidas sought to celebrate Arsenal’s history when it launched the Gunners’ away kit for the 2020/21 season. It took inspiration from the famed marble flooring at the club’s old ground, Highbury. But the hand-drawn patterns struggled to recapture the marbled effect at its best.
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Instead, the kit looked more as if Arsenal’s players were attacked by a pride of starving lions than the patterns, colours and motifs from Highbury’s East Stand and the marble halls. Their shirt also featuring Adidas’ trademark three black lines on the shoulders only made it worse.
3) Arsenal’s 19/20 season away kit by Adidas
Adidas were back with a bang when it replaced German sportswear rivals Puma as Arsenal’s kit manufacturer in 2019. The apparel company from Herzogenaurach burst out of the gates with a retro-inspired shirt, bringing back Arsenal’s iconic Bruised Banana from 1991 to 1993.
Fans consider the original Bruised Banana to be one of Arsenal’s greatest kits of all time. Yet Adidas could only revive some of the strip’s former glory in 2019. It modified the pattern for the diagonal black lines over the body of the shirt and opted for considerably lighter shades.
The design came together to create a nice but far from iconic away kit for Arsenal to wear in 19/20. Adidas’ use of navy blue for its logo and trademark stripes plus the Gunners’ front-of-shirt sponsor Fly Emirates and the collar combined well with the yellow base and effect, too.
2) Arsenal’s 21/22 season away kit by Adidas
After the missed opportunity that 2020/21 represented, Adidas sought a more conservative approach whilst designing Arsenal’s away kit for the 21/22 campaign. It also took inspiration from Arsenal’s history with the shirt a reflection of their 1970/71 double-winning campaign.
Adidas elected to adopt pale yellow as the base colour of the shirt with navy blue branding and scarlet accents. It also opted to use Arsenal’s iconic cannon badge in navy blue in place of the club’s modern crest. The shirt also had ‘Arsenal for Everyone’ on the back of the neck.
1) Arsenal’s 22/23 season away kit by Adidas
Adidas followed up one of Arsenal’s best-looking away kits of all time with potentially one of the Gunners’ worst. The German brand produced a masterpiece for the 22/23 term with the black-and-bronze kit Arteta’s side wore en route to finishing second in the Premier League.
Supporters often flocked in their droves to buy Arsenal’s 22/23 season away kit from Adidas but are very unlikely to in 23/24. The Gunners also set a launch-day record in July 2022 as they registered over £1m in sales and often sold out whenever the strip was back in stock.
Fans adored the black jersey featuring grey shapes and bronze accents. But not only Arsenal supporters appreciated what Adidas created for their 22/23 away kit. GQ Magazine noted in March 2023 an independent survey cited it as the Premier League’s best away kit that term.